Welcome to Social Media Insider – Free Preview.
We use Moneyball tactics to discover undervalued, mispriced, and hidden gem social media accounts for sale.
(New here? Read our primer on buying & selling social media accounts.)
Table of Contents
How it works
- We monitor public and private marketplaces where social media accounts are for sale (Fameswap, Trustiu, and others)
- Next, we scrape the data and feed into our database
- After removing the junk (the bottom 80% – 90% of accounts), we then compare against our benchmarks to uncover the most statistically undervalued assets.
- We apply a proprietary formula to determine the Inferred Value
- Finally, we do moderate due diligence to ensure the sale is worth considering.
Feel free to reach out to these sellers directly through the platform. After a successful purchase, you can sell sponsored posts, shoutouts, affiliate marketing, or dropship/ecommerce sales. The possibilities are endless.
Here are the highest ranking & best buying opportunities across Instagram, YouTube, and TikTok over the past few weeks.
instagram.com/americanartt
Listing URL: [Insiders Only]
Asking Price: $600
Inferred Value: [Insiders Only]
Art account with mostly re-shared images, memes, and videos. Featuring artists, food, and other “satisfying” art-related videos.
Engagement is the name of the game here. Account has a global audience of mostly 18-24 females with extremely high engagement. Very active followers.
No hugely viral posts, just consistent likes & comments. Seller owns @snackfeels and 15+ IG accounts. Seller claims the account makes $200/month, though it is unclear how much of this is directly attributable to this specific account. Original email not included, so there is some transfer risk.
Listing has been live for a few weeks with lowball offers, so negotiation should be easier. Price per engagement is way better than the benchmark.
Details
- Category: Humor and Memes
- Followers: 61,763
- Posts: 642
- Avg Likes: 19,823 per post (Benchmark: 1,033)
- Avg Comments: 100 per post (Benchmark: 14)
- Engagement: 32% (Benchmark: 5%)
Derivative Metrics
- Followers per post: [Insiders Only]
- Price per 1k followers: [Insiders Only]
- Price per 1k likes: [Insiders Only]
- Price per 1k comments: [Insiders Only]
Inferred Value:
Download Full Report [Insiders Only]
youtube.com/dragicars
Listing URL: [Insiders Only]
Revenue: [Insiders Only]
Asking Price: $7,000
Multiple: [Insiders Only]
Inferred Value: [Insiders Only]
Absurd, silly YouTube gaming channel approaching half a million subscribers. The channel creates custom GTA V mods (obstacle course tracks) and races superheroes on them while Venga Boys-style music plays in the background. That’s it, that’s the channel. It’s 139 videos of exactly this.
He also streams Twitch-style races via YouTube Live.
There are 3 viral videos with over a million views, but each video he uploads consistently pulls in tens of thousands of views (about 22,000 views on average). The channel gets around 485,000 views per month, and gains about 8,400 new subs per month.
The median CPM for gaming channels is around $0.54, meaning for every thousand views, a decent gaming content channel earns 54 cents. Thus, based on 485,000 views per month, the channel is estimated to be earning roughly $250 per month.
Engagement and the Views-to-Subscribers Ratio is a bit poor, indicating that the value of new subscribers is lower than might otherwise be expected. (i.e., the subscribers don’t “care” as much when a new video is posted.)
For due diligence, contact the site owner and find out exactly how much revenue he is earning. To continue creating content, either find someone to take over content production, or partner with an existing gaming channel (there are probably hundreds like this). Milking the channel until it’s dry may be okay, since the value of new subscribers is lower than it should be.
Details
- Category: Gaming & Entertainment
- Subscribers: 420,000
- Videos: 139
- Avg comments: 2.4 per video
- Avg views (ex-viral video): 22,000 per video (Benchmark: 3,050)
- Avg views per month: 485,000
Derivative Metrics
Inferred Value:
tiktok.com/llsqw
Listing URL: [Insiders Only]
Asking Price: $2,500
Inferred Value: [Insiders Only]
High-follower TikTok account posting humor vids a few times per week. Gaining nearly 900 new followers per day.
A few viral vids in 2020, but nothing recently. Just consistent posting and likes (averaging 500+ likes per post.) Almost 100% re-shared content, should be very easy to take over.
Details
- Category: Humor and Memes
- Followers: 352,800
- Posts: 1,040 (Benchmark: 49)
- Likes: 10.5 million
Derivative Metrics
Inferred Value:
Due Diligence Service
Looking to buy a social media account? We can help you perform due diligence.
Stefan created and runs Flippa’s Due Diligence program, and can offer the same service to you.
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