Invest In Sneakers

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Sneakers have come a long way since the Air Jordans first dropped. Design has evolved to the point where sneakers has become a form of artwork, and celebrity-driven hype has boosted valuations into the stratosphere.

While platforms such as StockX, GOAT, and eBay serve the market, pricing confusion and information asymmetry means we can find crazy-good deals on mispriced and hidden gem sets.

As an Insider, you get full access to our paid newsletter, which includes deep research, data insights, and honest recommendations for both passive and active investment opportunities.

What you get

Asset Valuations

We don’t just tell you the market capitalization (duh). We analyze as many data sources as possible to triangulate an asset’s Inferred Value.

Category Benchmarks

And we don’t stop at assets, either. We establish and maintain a deep benchmark analysis to understand the performance of entire categories.

Outlook and Risks

We wrap everything up with a quantitative verdict, and fold that into rich qualitative analysis to create our proprietary Insider Score.

Recently Published

Investing in Sneakers | Alternative Assets

Investing in Sneakers

This week we dive into an asset class that we haven’t written about yet, but which has had steady, loud drumbeat for years: Sneakers 👟


Benjamin Hoffman
Benjamin Hoffman
Co-founder at GrandCruCapital.com
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Alternative Assets Insider is the only email newsletter I've read from start to finish from day one. If you are serious about buying and selling businesses then learning the metrics that Stefan & Wyatt provide is the next-level analysis you've been waiting for to determine the true value of a website. They break down each website in detail, metric by metric, and serve it up in a brief email with graphics and links.
Valentine Watkins
Valentine Watkins
Content Designer at Afterpay
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Absolute must-read every time it hits my inbox. Stefan and Wyatt are web wizards, appraising assets using a mixture of arcane product knowledge, SEO sorcery and metrics magic. They lifts a veil shrouding the Internet to show its secret world of side hustle and investment opportunities.