The largest alternative investing community

Interested in alternative investments but don’t know where to start?
Explore the world of investment options others aren’t talking about.

We don’t just track the markets, we smash the markets.

Since inception in 2020, our recommendations have consistently outperformed the benchmarks. Want to see our top picks? Start a free trial of Insider.

Research & insights you can trust

Critical research and actionable insights on dozens of assets classes, delivered straight to your inbox.

We analyze deals so
you don’t have to

We’ve done in-depth research and deep quantitative analysis on hundreds of deals across dozens of asset classes. We know this world.

Honest research and rich insights

We aren’t “yes men” who recommend every asset.  Our research helps you objectively evaluate IPOs and alternative investment opportunities.

Trusted & unbiased recommendations

Just like you, we’re professionals striving to deliver returns. We take our research seriously, and are happy to share our recommendations with you.

As Seen In

Your alternative investment sherpa

Where there are investible assets, there are markets.
We guide you through these new markets, and show how to give yourself an edge.

Inferred Valuations

Data-driven insights

Rich analysis

Start Here

It all starts with our newsletter. Get new investment ideas delivered straight to your inbox.
Set your preferences to get updates on investment ideas you’re interested in.

The Alternative Assets Blog

Today, we’ll be taking a look at diversified REITs, a form of real estate investment that we’ve briefly touched upon in the past.

Today, we're looking at the intersection of fractional ownership and NFTs. It's a bit confusing at first, but we try to explain how it all works.

Newsletters are assets to be bought and sold. Announcing our acquisition of Arkwtacher - a script-generated newsletter tracking the movements of Ark Invest.

Today, we're looking at something we've never covered before: The newly budding market for ticket stubs.

Music rights is one of the most exciting and underrated alternative asset classes out there. We're starting to learn a lot more about it. And the more we learn, the more we like.

Getting an early start on personal finance puts kids ahead when it comes to long term financial success. The key is to make it fun and relevant for their young minds. And let’s be honest, that makes it better for parents too.

In this issue, let’s take a deep dive into the business of vintage high-end studio equipment, why it matters, and how you can get started.

Fine art is arguably the "oldest newest" alternative asset. Today, we're exploring what makes artwork investing so alluring.

Today, we're doing something a bit different. This issue is about the Australian Aboriginal Flag; the history of who owns it, and who should own it. It's an interesting and controversial story, which raises important questions about the ethics of asset ownership.

Today we dive into the world of investing in domain names. This issue is coupled with a new podcast episode with Alex Drew from ODYS.

The supply of Shopify apps is growing slower than it should be, indicating the app store may be severely under-supplied.

ZED RUN is a new blockchain-based game that lets you own and race digital racehorses It's pretty mind-blowing stuff. This issue is coupled with a new podcast episode with Travis Winn from Zed.

Then, join the club

A world of valuable investing information at your fingertips. Insiders get access to our top picks, along with all of our in-depth research as it happens.


Benjamin Hoffman
Benjamin Hoffman
Co-founder at
Read More
Alternative Assets Insider is the only email newsletter I've read from start to finish from day one. If you are serious about buying and selling businesses then learning the metrics that Stefan & Wyatt provide is the next-level analysis you've been waiting for to determine the true value of a website. They break down each website in detail, metric by metric, and serve it up in a brief email with graphics and links.
Valentine Watkins
Valentine Watkins
Content Designer at Afterpay
Read More
Absolute must-read every time it hits my inbox. Stefan and Wyatt are web wizards, appraising assets using a mixture of arcane product knowledge, SEO sorcery and metrics magic. They lifts a veil shrouding the Internet to show its secret world of side hustle and investment opportunities.
Dominic Wells
Dominic Wells
Founder, Onfolio
Read More
I've recently discovered the Alternative Assets newsletter, and am enjoying it. They don't strictly focus on digital assets, which actually helps it keep it more unique in my opinion.
Sourabh Soni
Sourabh Soni
Software Engineer, Cisco
Read More
Brilliant writing. I'm not usually a long form reader, but I read your articles almost all the time in one go. Thanks for such interesting writing.